Designed, researched, and created content for integrated marketing campaigns uniquely tailored to meet each client’s needs
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Utilized social media and internet platforms as primary communication channels to create awareness and promote specific goals

Experienced spearheading projects and working in an agile work environment with student teams from different academic backgrounds

Designed and maintained AMA’s website through Wordpress and DIVI to inform and attract more members

Created, distributed, and analyzed bi-weekly newsletters on Mailchimp to keep current members and alumni updated on AMA’s events

Shot and edited company headshots, branded products, and holiday cards using Lightroom and Photoshop

Designed and updated the company’s website to inform and convert visitors through download incentives and funnel systems

Created and scheduled content for social media channels such as Facebook, Instagram, Twitter, and LinkedIn

Designed email campaigns through Mailchimp to inform existing clients and prospects about upcoming events, promotions, and helpful insurance tips

Designed internal and external documents to match the company’s brand identity using Adobe Creative Suite and Microsoft Office

Designed and developed a full portfolio product design project in a span of 8 weeks with the help of industry professionals from Verizon Media

Learned skills necessary to pursue a career in product design such as researching, prototyping, wire framing, design thinking, and usability testing